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How to Use LinkedIn for Sales Outreach

If you’re a business selling to other businesses, Linkedin is one of the most powerful tools to generate sales leads and build relationships with potential...

The 10 Steps to Bring a Physical Product to Market

Successfully bringing a physical product to market can be a complex and daunting task for an entrepreneur, but following a deliberate and logical process will...

Printing for Protection: How 3D Printing is Shifting the Tide Against COVID-19

As COVID-19 sweeps across the nation, doctors, nurses and other hospital employees are scrambling to treat patients while protecting their own safety and limiting viral...

The Families First Coronavirus Response Act: What You Need to Know

Illness and changed circumstances due to the COVID-19 pandemic have affected employees’ abilities to work their regular hours. To assist those employees, the federal government...

How to Harness the Power of Failure

For a startup, “failure” is often a dirty word. But without failure companies can’t grow. The reality is that for startups — where lasting triumph...

How OfficerReports Makes Its Way in a Niche Market

Courtney Sparkman was working in sales and marketing when his father, who had recently retired from law enforcement, said he was interested in starting a...

7 Tools to Improve Your Outbound Marketing

It’s no secret that most of the “heat” in marketing today is on inbound marketing, in which companies draw customers to them through the content...

Small-Business Roundtables Help Emerging Tech Companies Share Ideas

Leaders from emerging Baton Rouge technology companies are teaming up for a yearlong series of roundtable discussions to exchange ideas and experiences that can help...

Being in the Room Where It Happens

Use your power once you are in the room where decisions are made. That’s the lesson Covalent Logic founder and President Stafford Wood shared at...

Nexus Louisiana Announces Ignition 2.0 Cohort

10 Tech Startups Participate in Local Accelerator BATON ROUGE – Ignition 2.0 puts local founders on the path to commercializing their products. Ignition 2.0 is...