Understanding How Customers Really Buy
Entrepreneurs often focus on how great their product or service is, but that’s not the key to attracting customers.
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Start-up
How to Use LinkedIn for Sales Outreach
Lead Cookie founder Jake Jorgovan shares insights into how to leverage LinkedIn for B2B sales outreach.
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Baton Rouge Entrepreneurs Behind Growing App for Peer-to-Peer Rentals of Idle Stuff
How Baton Rouge-based mobile app startup Idle is unleashing peer-to-peer rentals for idle goods.
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3 Signs Your Company Culture Is Unhealthy
A company’s culture exists whether you’re managing it or not. If you aren’t
careful it’ll grow into something you don’t want. WorkXO’s Charlie Judy outlines
three signs your culture is unhealthy.
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How to Develop Your Support Network as a Business Owner
It can be daunting for an entrepreneur to build a support network of other business owners, especially when you’re starting out. We talked to Dustin Puryear of Puryear IT for insights on how to cultivate a network of fellow business owners.
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Taking the Storage Wars Online
StorageAuctions.com, which launched in July 2016, has completed more than 1,000 auctions a month across 42 states.
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10 Rules to Help Any Business Create a More Successful Sales Team
Entrepreneurs are setting themselves up for failure if they don’t give careful attention to how they will actually sell their product or service, says Catapult Creative Media CEO David Maples.
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Why Choosing an Intern with Less Experience Might be the Best Move for Your Company
Though many people may disagree with this blog’s title, compelling points can be made for hiring an intern with less experience than others. When employers begin the interviewing process, they are typically looking for someone with a lot of industry-specific experience. Even if it is for something like an internship or an assistant position, hiring
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How to Choose the Right Source of Capital for Your Growing Business
Got a business that’s growing and thinking about a loan? Business finance expert Louis Greenblatt talks about choosing the right type of loan for your company.
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7 Tools to Improve Your Outbound Marketing
Outbound marketing still has a vital role in any outreach strategy, and these tools can help your team become better and more efficient at it.
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